Salesforce Marketing Developer (Marketing Automation)

  • WeWork
  • New York, New York, United States of America
  • Jan 16, 2020

Job Description


Founded in 2010, WeWork is a global platform for work with a mission to create a world where people work to make a life, not just a living. Our pioneering model offers the benefits of a collaborative culture, the flexibility to scale workspace up and down as needed and the power of a worldwide community, all for a lower cost. With 500+ locations in over 111 cities and 29 countries, our 527,000 memberships represent global enterprises across multiple industries, including 38% of the Global Fortune 500. 




We are seeking a Marketing Automation Developer to oversee all technical functions of Salesforce Marketing Cloud programs, automations, and third party integrations within the platform. They will be collaborating with the global marketing automation team to provide a technical POV for all projects as well as lead the development efforts.

Our ideal candidate is a natural leader: proactive, energetic, driven, and inspiring. We’re especially interested in data-driven candidates who have a growth mindset and a passion for finding scalable solutions to engage the WeWork community and move the business forward.




  • Responsible for the overall configuration, design, and functionality of the Marketing Cloud platform

  • Demonstrate a strong command of technical details to translate proposed solutions into functional specifications with technical team

  • Anticipate bottlenecks, manage risk and escalations, and balance the business needs versus technical constraints

  • Work closely with marketing, and technical teams to define and implement new functionality and product capabilities within Salesforce Marketing Cloud

  • Proactively identify production risks and create actionable mitigation plans

  • Implement and provide architecture guidance for building scalable, maintainable solutions

  • Maintain and document technical processes and marketing automation procedures and provide seamless hand-off to business users to utilize

  • Establish excellent working relationships with all internal partners to ensure blockers and dependencies can be quickly identified and resolved

  • Oversee product deployment activities and provide end-user documentation




  • 3+ years of Salesforce Marketing Cloud developer experience

  • Experience in integrating SFMC with 3rd party tools and vendors

  • Solid understanding of building and configuring data, automations, journeys in SFMC

  • Solid understanding in writing and troubleshooting ampscript

  • Solid understanding of relational databases, with expertise in writing SQL statements for data extraction

  • Experience with HTML, XML, CSS and JavaScript

  • Experience with SOAP APIs, REST APIs and integration techniques

  • Excellent communication and documentation skills

  • Proven ability to identify areas for process improvements and recommend/implement solutions

  • Proven ability to translate business needs into functional requirements

  • Detail oriented and self-starter with strong written and interpersonal skills. Ability to work independently, as well as part of a team

  • Ability to work effectively with non-technical personnel

  • Ability to work effectively in a team situation with developers


We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.