Content Marketing Manager - Product

  • Rigup
  • Austin, TX
  • Dec 02, 2019

Job Description

RigUp is changing the way work is done in the energy industry. Each one of our teams exists to move us closer to our north star -- “to empower the people who power the world.” The Product & Design team at RigUp is building a platform of products and services to better serve the evolving needs of the people working in energy. Our growing platform enables our customers to do what they do best, with greater efficiency, less complexity and lower costs, while maintaining the highest safety and environmental standards.
We’re looking for a Content Marketing Manager who is part strategist, part editor, and part storyteller. The ideal candidate will know how to execute content across a variety of channels, including video, digital and print. You’ll work with a self-directed and tenacious team to drive the growth of RigUp’s business. On top of your content chops, you’re also super organized and have a positive, get-it-done attitude. 
This role reports into the Product Marketing organization, and the right candidate should feel comfortable collaborating with teams across the business to define, plan, execute, and measure content marketing materials. 
Sound like you? Keep reading. 

What you'll be doing:

Create content across a variety of deliverables, including but not limited to: whitepapers, landing pages, articles, presentations, videos, eBooks, infographics and sales toolsGather requirements for content needs and define success criteriaMeasure content effectiveness through audience insights and analyticsCollaborate with product, sales and customer service teams on content that needs to be developedResearch, develop, and edit short and long-form contentMeasure content through audience insights and analyticsDevelop integrated content distribution plans across each of our customer segments. 

What you should have:

3-5 years of professional experience with a proven track record in developing highly effective marketing contentClear demonstration of launching complex, scalable content programsB2B and B2C writing experienceExcellent written communication and presentation skillsSuperior project management and planning skillsBackground in journalism, advertising, or marketing 

Perks:

Flexible PTO policy401k Program with 4% matchFully paid employee health insurance for employeeDaily catered mealsCompetitive commuter benefitsOpen office space in the heart of downtown AustinCareer development opportunities + partial reimbursement for ongoing education$2,000 vacation stipend on your 3 year anniversary